Dodge SRT 4 Press Introduction - LA Auto Show

Creating a car enthusiast street-racing experience at the LA Auto Show for CreativDesign Group, we unveiled the turbocharged Dodge SRT-4 in an urban inspired theme. Driving hip hop tracks, graffiti artists, urban scenic elements, and guerilla style documentary filmmaking rounded out the authentic combination of performance and lifestyle that speaks to the SRT-4 target customer.

Client
Dodge Co.
Client Team
CreativDesign Group

Gary Rivera - CEO / Executive Creative Director
James A. Kern - Creative Director / Video Director
James Kubik - Executive Producer

Agency
Agency Team
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