DEEPER ENGAGEMENT YIELDS RICHER INSIGHTS AND GREATER INFLUENCE
New technology enables experiences that attract, entertain and educate today’s demanding audiences while creating a digital feedback loop for program measurement and continuous improvement.
XISM™ EXPERIENTIAL INTELLIGENCE = Measurable Business Impact
EXPERIENTIAL INTELLIGENCE METRICS
INFLUENCE
How effective was the impression and information?
ENGAGEMENT
How much interaction was inspired?
REACH
How far did the impact travel?
Applied insights gained from our Experiential Intelligence Metrics create a virtuous cycle of targeted discovery and new data analysis
XISM™ EXPERIENTIAL INTELLIGENCE = Return on Experience (ROX)